Click here to learn how to publish, market & sell more books

Book design, editing, printing, binding, marketing.

Complete, integrated book publishing services.

MARKETING SERVICES

This is an index of our Marketing Services. Use each link to explore that topic. At the bottom of each page is a link to come back to this index.


Online distribution available to 95% of the bookstores in the US & UK including: Barnes & Noble, Amazon, Hastings, Books-a-Million, Ingram, Baker & Taylor, Every other major chain in the US & UK

Web Design and Implementation

Regular strategic planning sessions

Grassroots Marketing Instruction

Media Consulting, including:
Print media campaigns
Broadcast media campaigns
Personal speaking engagements and book signings

We will help you to market your book.

There are many different ways to approach the market. We have been in the publishing business for over 30 years. In that time we have seen just about everything! Not only what works in the publishing industry! We have studied what has worked in hundreds of different industries, across the board.

Let me equate the success of your marketing strategy with arriving at a specific destination. Marketing is very much like going on a trip. We first need to know where we are and then we choose a destination.

Without either of these ingredients we are lost, going in circles. As the saying goes, “If you're not headed in any specific direction, you'll get there!” Meaning you'll just keep wandering all over the map.

In marketing as in business there are strategies and tactics.

Most, let's say 98%, of the people involved in these endeavors only use tactics. They have no overall strategy. They keep trying one thing after another to succeed and find only failure! A strategy is like an overall game plan, a context, if you will. A tactic is a single play within that game.

We place our emphasis on the creation and implementation of a strategy.

Our strategy will dictate which tactics we choose. The very success of our strategy lies in how we formulate it. Its careful and deliberate construction creates the very success we seek!

We have found that the best place to start is with a balanced evaluation of the market.

Let's talk about getting your marketing plan going in a more successful direction!